About

Hi, I’m Ellie Thornsbury — a senior at Transylvania University studying Digital Arts and Media, and a firm believer that great design should feel like the brand it represents.

This project started with a simple observation: 7Brew, my favorite coffee shop, had an energy that its branding just wasn’t capturing. The muted, retro logo felt disconnected from the vibrant, fast-paced experience of actually being there. So I did something about it.

What began as a logo redesign in a previous class grew into something much bigger. For my senior capstone, I expanded that vision into a full brand world — designing physical products like t-shirts, cups, cans, and tote bags, and building the digital campaign you’re exploring right now.

Thanks for being here. I hope my work makes you feel the 7Brew energy as much as I do.